Digital Strategy

Building Your Brand Online

  Building Your Brand Online   Making Connections   Sometime in March this year (2017) a received a LinkedIn connection request from Mark Kelly. He followed best practise by having a personal message included in the request; straightaway I thought this was going to be interesting. If someone takes the time to write a personal …

Building Your Brand Online Read More »

The State of Social Marketing in 2016 from Simply Measured

Seattle based digital agency, Simply Measured released their ‘2016 State of Social Marketing Report‘ last week. I found the 2015 version very helpful, so I was delighted to see the report out again this year. After the first pass of the 46 page report a number of things jumped out at me.       The State …

The State of Social Marketing in 2016 from Simply Measured Read More »

Want to boost your engagement? Use these social media automation tools

Social Media Automation   Social media automation provides a powerful means for businesses to create and engage an audience. To help you attract an audience you need to post relevant, interesting information. However, it can’t be all your own stuff all the time. There’s nothing worse than someone talking about themselves non-stop and the same applies …

Want to boost your engagement? Use these social media automation tools Read More »

Social Media wants you to be ‘Powerful Beyond Measure’

“Our greatest fear is not that we are inadequate… “ Social media has undoubtedly made our lives easier and more interesting. For some people it’s a necessity in their daily routine. Before getting out of bed, the device is in hand checking the preferred social feed. For others being online is overwhelming. They can’t get past …

Social Media wants you to be ‘Powerful Beyond Measure’ Read More »