UPDATED: Social Media Summit Podcast Series 2017

  Social Media Summit Podcast   The Social Media Summit returns in 2017 to Croke Park, Dublin on the 11th and 12th of April. I attended last year’s Summit and I thought it was brilliant. So much so that Ireached out ot the organisers to see if I could be involved in this year’s event. Read more about UPDATED: Social Media Summit Podcast Series 2017[…]

Know who you are targeting with your content

  Do you know who you are targeting with your content? In the very early days of 4th Level Digital Media I met a lawyer at a networking event. Their law firm would be considered a small/medium sized practice but had grown significantly since set up a few years previous.     During the discussion the Read more about Know who you are targeting with your content[…]

state of social marketing

The State of Social Marketing in 2016 from Simply Measured

Seattle based digital agency, Simply Measured released their ‘2016 State of Social Marketing Report‘ last week. I found the 2015 version very helpful, so I was delighted to see the report out again this year. After the first pass of the 46 page report a number of things jumped out at me.       The State Read more about The State of Social Marketing in 2016 from Simply Measured[…]

How to create a perfect post for social media marketing

  A perfect post for Social Media   Is there such a thing as a perfect post for social media? I think Woody Allen probably summed it up best… ‘80% of success is showing up’ While it is important to try and find you’re posting ‘sweet spot’ for each social network, in reality you need to post multiple Read more about How to create a perfect post for social media marketing[…]