Smart listening to social media will really help your business

Listening to Social Media   A few weeks ago I was playing with the idea of creating some content on social listening. Then, scrolling down through my Twitter feed I noticed someone I follow inquiring whether a Premiership football game was going to be screened in a particular pub. The tweeter didn’t @mention the pub in the Read more about Smart listening to social media will really help your business[…]

optimize your social media profiles

8 Tips on how to Optimize Your Social Media Profiles to drive engagement

  Optimize Your Social Media Profiles   In the real world you often hear things like ‘You’ll never get a second chance to make a first impression’. That’s why it’s so important, especially in a business encounter or meeting that you put the proverbial best foot forward. This means you also need to optimize your social media Read more about 8 Tips on how to Optimize Your Social Media Profiles to drive engagement[…]

social media automation

Want to boost your engagement? Use these social media automation tools

Social Media Automation   Social media automation provides a powerful means for businesses to create and engage an audience. To help you attract an audience you need to post relevant, interesting information. However, it can’t be all your own stuff all the time. There’s nothing worse than someone talking about themselves non-stop and the same applies Read more about Want to boost your engagement? Use these social media automation tools[…]

social media etiquette

The Coffee Shop approach to using Social Media

Social Media etiquette   Do you remember the time you came up with this game changing sales idea? It was sooo simple. You bust into the coffee shop across the road from the office, walked into the middle of the floor and shouted… “My product/service/gadget is amazing. Get it HERE…NOW!” The reaction was overwhelming. The Read more about The Coffee Shop approach to using Social Media[…]

#SMSummitIRL Day One Recap – Part 2

  This post is about the second half of Day One at the Social Media Summit. It’s not essential you read Part One but if you’d like to, here it is PART ONE.   Conversion | Louis Grenier   Louis’s session was probably my favourite from Day One. A number of speakers would discuss the topic Read more about #SMSummitIRL Day One Recap – Part 2[…]

#SMSummitIRL Day One Recap – Part 1

  Whether it’s the success of the Web Summit, the need to catch up to the digital savvy Irish consumer or the slight improvement in the economy there has been an increase in the number of conferences dedicated to all things digital for businesses. Enter #SMSummitIRL Today was Day One of the Social Media Summit Read more about #SMSummitIRL Day One Recap – Part 1[…]

can twitter help your business

Can Twitter help your business?

Can Twitter help your business? The digital experience in Ireland has been two speed so far. In one lane you have a digital savvy consumer that is engaging and spending online. In the other lane you have businesses who have been slow to adopt or understand the benefit of a digital presence. Over on this Read more about Can Twitter help your business?[…]

My #Cong15 Blog Post on New Media

  2015 was the fourth year the CongRegation un-conference was held in Cong, County Mayo. Created by Eoin Kennedy, Congregation is a one day ‘un-conference’ style digital media and technology festival. This year the event spanned three days with a mix of business and social gatherings across a number of different locations and venues. Tickets for the event Read more about My #Cong15 Blog Post on New Media[…]

seo or social

SEO or Social? You need to do them both

  I recently started posting on the social media platform Quora. One question that keeps coming up is ‘which is more important for your website, SEO or Social Media?’ The only answer I can give is you need do both… And, ideally at the same time… Along with a few other things.   SEO or Read more about SEO or Social? You need to do them both[…]

social media automation

Social Media wants you to be ‘Powerful Beyond Measure’

“Our greatest fear is not that we are inadequate… “ Social media has undoubtedly made our lives easier and more interesting. For some people it’s a necessity in their daily routine. Before getting out of bed, the device is in hand checking the preferred social feed. For others being online is overwhelming. They can’t get past Read more about Social Media wants you to be ‘Powerful Beyond Measure’[…]