Social

Smart listening to social media will really help your business

Listening to Social Media   A few weeks ago I was playing with the idea of creating some content on social listening. Then, scrolling down through my Twitter feed I noticed someone I follow inquiring whether a Premiership football game was going to be screened in a particular pub. The tweeter didn’t @mention the pub in the …

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8 Tips on how to Optimize Your Social Media Profiles to drive engagement

  Optimize Your Social Media Profiles   In the real world you often hear things like ‘You’ll never get a second chance to make a first impression’. That’s why it’s so important, especially in a business encounter or meeting that you put the proverbial best foot forward. This means you also need to optimize your social media …

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Want to boost your engagement? Use these social media automation tools

Social Media Automation   Social media automation provides a powerful means for businesses to create and engage an audience. To help you attract an audience you need to post relevant, interesting information. However, it can’t be all your own stuff all the time. There’s nothing worse than someone talking about themselves non-stop and the same applies …

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Have you something to say?

We live in a golden age of communication. Thanks to Social Media channels news and opinion has never been so readily and freely available. I’ve found myself following breaking news stories on Twitter because you get the story as its happening and you can cross reference across a number of media outlets. Having something to say is …

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